In a few short years, online marketing has gone from being experimental and progressive
to becoming an vital component in the marketing mix. Even so, few businesses are
anywhere close to getting maximum mileage out of the online marketing.
At Enlightened Technology Group Inc, we specialize in online marketing and offer
custom developed online marketing strategies, throughout the Dallas, Fort Worth,
Houston areas and across the United States. Our online marketing strategists specialize
in understanding our clients' online business objectives and applying them online
through intelligent planning, content development, information architecture and
media tactics - a combination of creative and technology. With our deep understanding
of the online space and how it is affected by online marketing, our clients can
deploy truly integrated online marketing program geo-targeted to their audiences
location, including Dallas, Fort Worth, Houston, surrounding states or region. These
custom online marketing programs connect online and offline advertising with back-end
tracking and online marketing applications. The end result is an online marketing
infrastructure that has greater utility, accountability and return.
Enlightened Technology offers a variety of digital online marketing and technology
services that can help you increase traffic to your website and keep track of your
Website Traffic & Statistics - With online marketing
you can gain real-time access to your website traffic data and statistics.
We will set up your own Google Analytics account where you can see all of
the data for your website. Sort by the date and so much more.
Search Engine Optimization (SEO) - Organic search engine
performance is vital to increasing the number of visits to your site. We
take care of optimizing your website through a proven system that results
in increased listings in the top search engines.
Paid Advertising (Pay-Per-Click, PPC) - Our online marketing
services also includes professional paid advertising account set-up and
management on Google and Yahoo (Overture). Our account specialist will help
determine an appropriate budget, set up your account and provide ongoing
management and recommendations.
Custom Reporting - Quarterly reports show you a variety
of website statistics including the number of visitors, referring sources,
top search engine keywords, top pages viewed, highest drop-off pages, conversion
data and more! Reports are customized to the data you are interested in.
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